Ethos, Pathos, Logos: How to Use the Modes of Persuasion
Ethos, Pathos, Logos: How to Use the Modes of Persuasion
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For the Greeks, Logos meant word, reason, and order. Logos is the principle that gives meaning to the world. For us, it is the path that connects past and present through the great works of philosophy. At Logos Publishing, we believe that ideas that shaped our culture deserve editions that endure. That is why we craft finely bound, luxury editions—where timeless thought finds enduring form. Every page is an invitation to belong to a tradition of wisdom. Philosophy has crossed centuries and still
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