Most people rely on VLOOKUP in Excel… but INDEX MATCH is the real power combo!!! No kidding, this formula was in every. single. file. I opened in banking — and I still use it in my marketing spreadsheets ;) But before we get into the combo, here’s what they do individually: MATCH = finds the position of a value INDEX = returns the value at that position Together → a dynamic lookup you can use to auto-pull data. =MATCH(lookup_value, lookup_array, 0) • lookup_value: what you’re searching for • loo