Euphoria inspired makeup tutorial ✨ soft glam, glitter tears, glossy skin This look was fully inspired by that dreamy, ...

Psychology student Dawn Elrhorba has been making waves in the makeup community this semester, taking on several students and ...

Rihanna is not only an award-winning singer but also a beauty guru. She let fans in on how to rock black lipstick — a daring ...

In honor of National Girls and Women in Sports Day, the retailer is teaming up with six powerhouse athletes to showcase how the possibilities are beautiful to young women across the country ...

Ulta Beauty's popular beauty convention, "Ulta Beauty World," is coming to Orlando, Florida, on April 16, 2026. Tickets go on sale January 21 at 10 a.m. EST and cost $160, plus fees. Attendees can ...

Tickets for the popular "Ulta Beauty World" convention sold out shortly after going on sale. Many fans expressed frustration on social media over long queues and their inability to secure tickets. The ...

Tickets have gone on sale for Ulta Beauty World 2026—a convention for fans of all things beauty, makeup, hair and more coming to Orlando later this year. The event is Ulta Beauty's annual expo ...

Ulta Beauty World is officially sold out, the makeup company announced on its website on Wednesday Jan. 21. "Wow, the hype for Ulta Beauty World is real," the website says. "If you couldn’t grab a ...

If your Instagram feeds didn't already show you, everything from 2016 is back. And while we're on this nostalgic journey of reliving our questionable fashion and makeup choices (block brows, anyone?), ...

Whether it's $100 off a pro microdermabrasion tool or powerful retinol for under $30, these deals are killer! You don't have to be an Ulta Beauty Rewards member to participate, but it is encouraged, ...

Get those wallets ready because Selena Gomez's fan-favorite makeup brand Rare Beauty is dropping soon at beauty retailer Ulta Beauty. "IT’S HAPPENING💫," the two beauty brands announced in a joint ...

After a year of investments and strategic initiatives that included an end to its Target (TGT) partnership and acquisition of the UK’s Space NK, Ulta Beauty (ULTA) is setting up 2026 to enjoy the ...