One retail media channel remains consistently overlooked, despite sitting at the exact moment of purchase: in-store audio.

If you buy CTV advertising, you’ve likely encountered two approaches to securing premium inventory: programmatic guaranteed (PG) and buying direct, also referred to as direct IO (DIO). Both are ...

Why do individual web pages now require as much memory to run as an entire operating system did 30 years ago? Ad tech, baby.

GMO-Z.com TECH KR, Inc. launches "AdAffiliate" on March 19, 2026 -- a new non-incentive CPI advertising service that integrates SNS programmatic advertising, DSP, and ad networks to support app user ...

The old-fashioned roadside billboard is hot property these days in San Francisco, with tech startups snapping up ad space. But it's often not clear what they're selling.

As industry conversation focuses on whether AI will actually run media buying, this real example will give advertisers and ...

Held under the theme “The Bold Front,” day 1 of the  conference had conversations around how human creativity and intelligent ...

Algeria-based super app Yassir has acquired Paris-based adtech company Kawarizmi as part of its strategy to build an ...

Following a successful inaugural edition, the ad:tech Honours Awards returned in 2026 to once again spotlight the innovators shaping the future of advertising and marketing through technology. Held at ...

Leg-spinner Yuzvendra Chahal's maiden six-wicket for India as the hosts beat England by 75 runs in the third and final Twenty20 International ...

While the programmatic industry continues to develop more tools and solutions; Limelight Inc.’s new whitepaper, "Title TDB" ...

Arabian Post Staff -Dubai NextAud.io has secured an exclusive agreement with AdsWizz Inc. to sell advertising inventory across streaming audio and podcasts throughout key Middle East and North Africa ...