Variety’s Entertainment Marketing Summit in Los Angeles, presented by Deloitte, brought together the most influential ...
While UGC is booming in music, other industries are catching on. The 2024 presidential election was just one example of how ...
Opal launched Gem, a new AI solution, to help large brands unify the layers of media and tech within their organizations.
New research outlines how rising acquisition costs, creator ecosystems, and retention strategies are reshaping digital marketing across ...
Gigi Hadid is creating buzz online with a sharp new look for Miu Miu, and it starts with her hair. The model trades her signature long waves for a cropped pixie bob, instantly shifting the mood of the ...
KitKat launches a “Stolen KitKat Tracker” after the massive chocolate heist goes viral. Know more about how fans are reacting to this unique marketing strategy. This marketing strategy has impressed ...
Over the past year, 'clipping' has grown from a promotional tool in the livestream space to a key strategy for promoting artist content.
What does “real” mean in the AI era? For Aerie, American Eagle Outfitter’s loungewear and lingerie brand, realness is entirely human — untouched or altered by AI. As consumers and brands wrestle with ...
With Easter 2026 on April 5, the season presents ecommerce businesses a real opportunity to boost sales not only for candy and toys but also for gifts, food, home goods, fashion, beauty, and ...
Rep. Alexandria Ocasio-Cortez (D-NY) spent nearly $19,000 in campaign cash last year on a shrink who specializes in controversial ketamine therapy. The socialist lawmaker hired Boston-based Dr. Brian ...
We go point by point to explain why these arguments fail and how basic science already answers them. Iran responds to Trump's threat of blowing up the whole country Millions of Americans paid billions ...
With the Camelot legacy behind him, it makes sense that Jack Schlossberg — the only grandson of President John F. Kennedy — is running for political office, just like so many of his family before him.