Google has teamed up with Unityto help extend the reach of its mobile advertising business AdMob. The agreement will see Google advertisers gain access to Unity’s network of mobile games through ...

Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In late January, the stock crashed after Alphabet unveiled Project Genie, an ...

Games technology platform Unity is moving its entire infrastructure to Google Cloud as part of a new partnership with the search engine giant. Unity claimed that such a move would let developers ...

Google is wading into “dynamic worlds,” and that’s spooking investors in Unity Software and other gaming-related stocks on Friday. At issue is Project Genie, an “experimental research prototype” that ...

Google's (GOOG, GOOGL) Project Genie is making waves in the gaming world, impacting companies like Unity (U) and Roblox (RBLX). Meanwhile, on Wednesday, Unity surpassed fourth quarter expectations on ...

Unity Software Inc (NYSE: U) and Take-Two Interactive Software, Inc (NASDAQ: TTWO) shares plummeted on Friday following the unveiling of Alphabet Inc‘s (NASDAQ: GOOG) (NASDAQ: GOOGL) experimental ...

Unity Software Inc. reports fourth-quarter results Wednesday before the market opens, facing heightened scrutiny as Wall Street weighs the game-engine maker’s AI-powered advertising momentum against ...

Essentially, the fear is that Genie 3 can usher in a paradigm that would clash with traditional game development platforms and publishers. While this may certainly conflict directly with upstream ...