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The Pepsi logo: a history

One of the most iconic marks ever created, Pepsi’s logo has been on a fascinating and tumultuous journey spanning more than a century.
Ahead of the reveal, Ahaan and Aneet had the internet buzzing with speculation around their “biggest trailer yet”, but Pepsi® ...
In the film, a supposed movie trailer reveal turns into a Pepsi-branded vanity trailer, bringing Panday and Padda into the brand’s latest campaign ...
Ronaldo moved two Coke bottles, said “Agua,” and erased billions. When sport goes off script, brands don’t just show up, they ...
Indian cricket broadcasters face backlash for a poorly received "Cupcake" promo, highlighting the risks of negative marketing ...
Allison and Stephen Ellsworth, Co-Founders of the soda brand Poppi, sit down with Elizabeth Gore to break down how they transformed a farmers' market drink into a multibillion-dollar beverage brand.
Pepsi has welcomed Ahaan Panday and Aneet Padda to the Pepsi family. The collaboration signals the beginning of Pepsi’s ...
The vibe at SXSW this year isn't just about the latest midnight premiere; it’s about the existential hum of the machine. For ...