Costco’s CEO and beloved hot dog have joined the food-sampling social media trend started by McDonald’s — and its ...

During a blind taste test of 19 muesli bars, for the first time in his life Nicholas Jordan asks: ‘Is this too much cinnamon?’ Get our weekend culture and lifestyle email If you value our independent ...

As McDonald’s and Burger King battle it out, Wendy’s president Pete Suerken is getting hands-on, recently taking part in a Baconator taste test. In the couple days since the Internet began to heckle ...

(SavorNation) – The CEO of McDonald’s is getting teased for his taste-test of the restaurant chain’s new Big Arch Burger. In a 1 minute 21 second video posted to Instagram in early February, ...

McDonald’s recently posted a picture of their latest burger, the Big Arch Burger, with the caption, “Take a bite of our new product.” After this, Chris Kempczinski, the CEO of McDonald’s, posted a ...

McDonald’s CEO Chris Kempczinski's viral burger taste test has become a cautionary tale for executives and the social media teams pushing them to build their personal brands. Fortune's head of social ...

Video of Chris Kempczinski trying new ‘product’ the Big Arch burger criticized for feeling forced and corporate Business leaders are increasingly placing themselves in front of the camera, in an ...

Burger King isn't afraid to take a big bite, at least that's how it appears in a recent viral video featuring the popular fast-food chain's president, Tom Curtis. "Only one thing missing," Curtis says ...

In the video, posted to his own Instagram account, McDonald’s CEO and president Chris Kempczinski begins by talking about how much he loves the new Big Arch burger, which he unusually calls the ...

It was supposed to be a victory lap for McDonald’s. But one small, hesitant bite was all it took to turn the launch into a viral punch line, and hand archrival Burger King the chance to do its own ...