To fuel the debate in the SEO world of the topic of structured data and LLMs and AI engines, we are hearing that once again, AI engines like ChatGPT and Perplexity are not using structured data in any ...

Google continues to build on its structured snippets feature in AdWords, which launched in August. Now, up to two lines of structured snippets can display in AdWords text ads. In the example above, ...

The way people find and consume information has shifted. We, as marketers, must think about visibility across AI platforms and Google. The challenge is that we don’t have the same ability to control ...