Debut partner Allianz, in partnership with its agency WPP Media, can optimise its campaigns in Madrid and Barcelona airports with tailored messages per terminals, and programme by time slot or ...

One retail media channel remains consistently overlooked, despite sitting at the exact moment of purchase: in-store audio.

We team with Curated Media to look at how curation can help advertisers find the balance between the need for campaign scale ...

When people talk about AI at work, there’s a predictable fixation on risk. Hallucinations, data leakage, compliance gaps, prompt injection. Entire cottage industries are forming around cataloging ...

Experts say retail media’s next phase will hinge on real-time inventory integration, with ad delivery increasingly driven by fulfilment probability ...

Seasoned digital executive who served as the company's vice president and chief revenue officer now oversees Detroit's NBC affiliate ...

The economics of media are changing faster than the commercial models that govern them. AI and automation are collapsing the cost of execution. Machine-driven campaign management, optimisation, and ...

In this special episode of The MadTech Podcast, ExchangeWire COO Lindsay Rowntree is joined by Rob McLaughlin, founder & CEO of AUDIENCES, and Sandy Ghuman, senior product manager for customer data & ...

LinkedIn is introducing a set of new advertising and creator-partnership products, targeting B2B marketers seeking broader reach through professional creators and video content. The updates include a ...

Here’s the Unfiltered Truth Updated March 2026  ·  14-minute read  ·  Covers pricing, vetting, talent quality, real user feedback, and who should — and shouldn’t — use it. 🕒 Last verified: March 2026 ...

America’s Test Kitchen is now selling ad inventory within its free ad-supported TV channels as a standalone package for the first time.

Week ‘Rapid Remodel’ Across 6 States. PG readers were eager to learn this week that Walmart is piloting a compressed remodel ...