Pendant longtemps, mesurer l’efficacité d’une campagne marketing revenait à poser une question simple : quel a été le dernier point de contact avant l’achat ? Cette logique du dernier clic a dominé le ...
Actian, la division des données et de l'IA de HCLSoftware, a présenté aujourd'hui Actian AI Analyst (anciennement Wobby), une solution d'analyse conversationnelle dotée de l'agent Steward qui génère i ...
Vous avez décidé d’envoyer des mails pour améliorer votre taux de conversion. Le résultat n’est toutefois pas celui escompté, car votre taux d’ouverture plafonne, mais vos désabonnements ne cessent de ...
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A lawsuit argues that the state’s regulations would illegally force a rapid transition to electric vehicles. By Maxine Joselow and Lisa Friedman Brian Joondeph, a Colorado-based ophthalmologist and ...
WhatsApp has begun rolling out parent-managed accounts for pre-teens, allowing parents and guardians to decide who can contact them and which groups they can join. An SQL injection vulnerability in ...
From cancer to Alzheimer’s: could a renewed focus on energy transform biomedicine? Including energy dynamics in research could improve our understanding of diseases and of the healing processes that ...
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