It seems likely that 2020 will be remembered, in part, as the year when digital communications became the norm. The rapid shift to remote work and restrictions on in-person meetings brought on by the ...

As a business owner (yes, if you’re a freelancer you are, in fact, a business owner), challenging clients or difficult customers are part of the deal. It’s an aspect of doing business you may not love ...

Running an effective PPC campaign for your client is one thing, but building a successful relationship with them can be a different ballpark. Problems will likely arise when there is a lack of ...

Client appreciation improves your client relationships and facilitates retention—and it doesn’t cost much to execute. When customers feel appreciated, they’re much more likely to stick around, and ...