Attention, gamers: if you thought new titles on top of the endless cavalcade of sequels and remakes were derivative now, wait till you hear about what the game engine maker Unity has got in store.
Game engine maker Unity is, like most other tech companies, fully embracing generative AI technology in its products (making the already bloated engine even more slow and annoying to use). Still ...
The stock market is reaching record highs, but since it’s being pushed there by AI-focused tech companies, there are plenty of comparisons to the dot-com bubble of late 1990s and early 2000s, when the ...
Making a video game usually means learning to code, working with complex game engines, and spending hours piecing everything together. That is true even for simple casual games. Many aspiring ...
At 3DExperience 2026, SolidWorks introduced AI companions Aura, Leo and Marie, set for release in summer. Live demonstrations showcased AI converting 2D sketches into 3D models within seconds, ...
Even after recently playing about two hours of Pragmata at Capcom’s office in San Francisco last week, I think the game is a ...
Unity is taking a bold step in the push for AI-powered game creation. During a recent earnings call, CEO Matthew Bromberg announced that an upgraded Unity AI will enter beta at the Game Developers ...
Unity CEO Matthew Bromberg has touted generative AI advances to its game engine that'll soon enable users to "prompt full casual games into existence" just by using natural language. While generative ...
The rapid evolution of generative AI has produced tools capable of creating images, music, and short video clips. But a new class of platforms is beginning to tackle something much more ambitious: ...
According to Rémi Verschelde, project manager of Godot Engine and co-founder of the platform’s financial backer W4 Games, the never-ending wave of “AI slop” pull requests on Godot’s GitHub is becoming ...
Justin Parnell is an AI consultant.Courtesy of Justin Parnell This as-told-to essay is based on a conversation with Justin Parnell, 39, an AI consultant based in San Francisco. This piece has been ...
Rand Fishkin just published the most important piece of primary research the AI visibility industry has seen so far. His conclusion – that AI tools produce wildly inconsistent brand recommendation ...