We're modifying a 2024 Toyota Prius Prime in an attempt to improve the handling and appearance and turn it into a hot hatch.

Toyota Prius Prime owners face a $150 "road trip tax" as dealers refuse to sell $50 sealant bottles, forcing $200 full-kit ...

In 1997, Toyota released the Prius — the world's first mass-produced hybrid car — in Japan, with a U.S. version following in 2000. There have been five generations of the compact car since, but one of ...

Joseph is a writer and editor with an unhealthy interest in everything automotive. Father by day, he spends his nights reading and writing about fast cars, exotic brands, and the latest automotive ...

A sharp-looking plug-in hybrid with 45 miles of electric range is now available for less than you might expect. The Toyota Prius Plug-in Hybrid, also known as the Prius Prime, is no longer just the ...

We conduct a Car of the Year–style competition to determine which plug-in hybrid is best within its respective segment. The 2024 Toyota Prius Prime XSE and 2024 RAV4 Prime XSE sit at the top of their ...

Ever wonder what a Toyota Prime model is? Maybe I say "Prime" and you think of Amazon delivery or Optimus, the semi-truck leader of the Autobots. If you're a math teacher, maybe numbers like 1, 3, and ...

The Prius is known for being one of the most reliable and fuel-efficient cars in Toyota's lineup. It's been teased by many people over the years, but if you're still laughing at the Prius, the joke's ...

Toyota is recalling around 141,000 Prius and Prius Prime vehicles after discovering that rear doors can unexpectedly open while the car is moving, according to a newly filed report from the Department ...

Toyota is recalling around 141,000 Prius and Prius Prime vehicles after discovering that rear doors can unexpectedly open while the car is moving, according to a newly filed report from the Department ...

Electric cars may not be practical for everyone yet, but a plug-in hybrid Toyota Prius Prime may be the next best thing. The Prius Prime offers a substantial EV-only range for everyday driving. It’s ...