During the national championship game last week, one team played the first half without a key defensive player. Miami cornerback Xavier Lucas spent the first two quarters sidelined as part of a ...
Editor’s note: This story was initially published on Dec. 18. Shamari Simmons came screaming into the backfield, untouched. On the first play of the fourth quarter of the Big 12 championship, Arizona ...
Optimized targeting is one default Google Ads feature that gets a ton of vitriol. Sure, it’s not the best choice for everyone. However, there are definite use cases for this automated targeting ...
Forbes contributors publish independent expert analyses and insights. Giovanni Malloy, Ph.d, is a data scientist and sports analyst. ATLANTA, GA - DECEMBER 28: ACC referee, Stuart Mullins, calls a ...
The controversy over the blown targeting call in Arizona State's 39-31 double-overtime loss to Texas in the College Football Playoff quarterfinals is picking up steam. The overwhelming consensus: The ...
Ohio State football blew past Penn State 38-14 on Saturday, Nov. 1 in a meeting between preseason top-five teams, but the No. 1 Buckeyes very nearly lost something outside the game: Arguably the best ...
From all my years in research and consulting, I think I’ve learned a thing or two about marketing worth sharing. Enduring fundamentals, mostly—yet often overlooked. So, over the course of my biweekly ...
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