Sky Media, the advertising arm of Sky, has announced a step forward in its programmatic strategy, enabling advertisers to access VoD inventory via Google Displa ...

Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over 90% of CTV ad dollars were transacted through programmatic pipes. That data ...

This is what happened when a North African on-demand daily services company that offers payments, ride-hailing, food and ...

Magnite (NasdaqGS:MGNI) has partnered with NOVA Entertainment to power programmatic buying of in-store digital audio inventory across Australia. The company is also integrating Genius Sports' Moment ...

Accenture has taken another big step into the agency space by launching a programmatic media planning and buying unit. Accenture Interactive Programmatic Services will help clients to manage their ...

In his latest MadTech Sketch, Ciaran O'Kane fires up his trusted crayons to detail how custom algorithms and AI are revolutionising programmatic media buying. It’s been quite the week for ...

New Suite Mitigates AI Governance Risk and Unlocks Programmatic Media Efficiencies NEW YORK, Nov. 25, 2025 (GLOBE NEWSWIRE) -- Compliant, a leading provider of data integrity signals in digital media, ...

Magnite Inc. (NASDAQ:MGNI) is one of the best AI stocks with huge upside potential. On March 11, Magnite and NOVA ...

The latest report on the programmatic media supply chain commissioned by the ANA makes for a fascinating read (yes really!) and, most importantly, gives advertisers a clear set of recommendations for ...

The early years of programmatic media buying targeting healthcare providers were characterized by widespread frustration. While marketers had little difficulty reaching HCPs in their “blue-jean ...