Weber Shandwick North America has hired Dontae Mears and Chanel Lake to lead influencer strategy in the Central and West regions, respectively. Mears joined the firm as Central SVP of influencer ...

Long gone are the days of experimenting with influencer marketing. It’s now a proven lever for strategic growth. But outperforming in this space isn’t about jumping on trends or chasing fame — it’s ...

At the top of the list is Collabstr, an all-in-one influencer marketing platform that helps brands find, hire, and manage ...

Whether you are targeting a small or large audience, the success in influencer marketing largely depends on the relationship.

With consumer attention firmly rooted on social platforms, creators now shape discovery, build trust and influence purchase ...

The creator economy has introduced new pathways for talent to build visibility, influence, and commercial opportunity. As digital platforms reshape how audiences engage with personalities, the role of ...

Aldi's big bags sell out and Home Depot's bucket goes viral—plus, why it was a bad week for Costco and Unilever. Brands are no longer partnering with influencers purely for social engagement; they’re ...

Forbes contributors publish independent expert analyses and insights. I deal in insider insights on digital ads, challenging common wisdom. It’s a whole different world than it used to be–and the ...

Social-media creators are taking center stage at this year's Democratic National Convention. While some reporters have balked at attendance costs and limited desk space, influencers are thriving. The ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

Actual influence comes from people who genuinely connect with your brand, whether they’re content creators or everyday customers. Before partnering with influencers, make sure your own social channels ...

NEW BRUNSWICK, N.J., Feb. 10, 2026 (GLOBE NEWSWIRE) -- Myseum, Inc. (Nasdaq: MYSE) (“Myseum” or the “Company”), a privacy-first social media and technology innovator, today issued a shareholder letter ...