Information on visitor behavior is vital to the success of any website. Whether you are a blogger or are an e-commerce professional, being able to interpret the visitor behavior data that Google ...

Google recently rolled out a new and improved version of Google Analytics called version 5. Hot from CMSWire labs, here are 3 killer new Google Analytics features all you power users can now enjoy.

Google analytics launched a new set of tools for Tag Manager users, including new APIs, third-party templates and a refreshed user interface. According to Google, the new Tag Manager API lets users ...

Add Yahoo as a preferred source to see more of our stories on Google. Google Analytics is the motherlode of web data measurement. Its numbers will tell you everything and more about what your site is ...

We all know Google is in the business of analytics, whether it’s as a service to help web developers or to help improve the relevance of ads you’re shown. Android developers even have the option of ...

Last year, we covered Google Analytics’ launch of Google Analytics Intelligence, an engine that helps the analyst by applying data mining and other techniques. Today, Google Analytics announced a ...

The Google Analytics blog announced a new benchmark tool that is made up of statistics and analytics from 36,000 Google Analytics accounts to help you understand the online purchase cycle of customers ...

People might think of Universal Analytics (UA) or a similar name when they hear "Google Analytics," a popular web tool that's as in-depth as it is accessible on devices like tablets. What might not be ...