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The golden (or divine) ratio is a staple of good photography and design. When you’re creating web pages or crafting designs in Photoshop, it could help to have a numerical value to guide your work.

It’s bullshit. The golden ratio’s aesthetic bona fides are an urban legend, a myth, a design unicorn. Many designers don’t use it, and if they do, they vastly discount its importance. There’s also no ...

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