Over the past year, Fujifilm has been slowly trickling out information about the GFX Eterna, a cinema camera built around the same 100MP "large format" sensor (medium format in photography terms) ...

No CFExpress Type-B card slot Mini-HDMI port Focus and continuous shooting still lag slightly behind full frame Lacks high framerate video capability Medium format photography has remained niche and ...

The Sony A7 V is back on No.1 in Japan – followed by a content creator favorite and the phenomenal US$7,000+ Hasselblad X2D ...

Deal still live: If you're looking for a professional-level medium format camera — get 17% off the Fujifilm GFX100S II + GF 110mm f/2 R LM WR Lens bundle for $7,799.90 at Target When you purchase ...

You can't say Fujifilm is boring. It stuck to APS-C sensors instead of going full-frame like everyone else, while releasing cool and weird models like the X100 VI. That strategy has been refreshing in ...

For most people, experimentation with film photography comes in the form of the 35 mm format. Its ubiquity in snapshot photography means cameras are readily available at all levels, and the film ...

Medium format cameras have always been a step up from those built in the 35 mm format. By virtue of using a much larger film, they offer improved resolution and performance. If you want a medium ...

If you're getting into film photography and have been doing some research, you might have encountered 120 medium format film. This larger roll of film is designed for medium format cameras, hence the ...