Here's a sobering statistic for physicians and other health professionals. Clinical care is estimated to account for only 20% of health outcomes, whereas health behaviors and social determinants of ...
Coach.me CEO Kendra Kinnison asked me this practical question after my commencement address to the February 2023 Coach.me’s habit certification graduates. My immediate thought: That’s another great ...
Good habits are at the core of healthy lifestyles. Finding the motivation to act and then moving from unhealthy practices to more positive routines focused on diet and exercise is a common pathway.
A staggering 129 million Americans have at least one major chronic disease—and 90% of our $4.1 trillion in annual health care spending goes toward treating these physical and mental-health conditions.
The EAST framework captures more than a decade’s worth of science on how to actually change people’s behavior. Whether you want to change your own behavior or your customers’, or encourage a loved one ...
Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...
What do a former smoker, a successful entrepreneur, and a champion athlete have in common? They’ve all mastered the art of iteration—the key to lasting behavior change. In a world of constant flux and ...
You're not failing at behavior change because you're weak. You're navigating invisible reinforcement patterns. Here's how to shift the balance.
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Illegal wildlife trade is a complex issue involving multiple actors, such as poachers, processors, distributors, consumers, policymakers, and law enforcement. Furthermore, defensive and retaliatory ...