Football by its nature never stands still. Jerry Seinfeld once said, “you don’t follow the player, you follow the shirt,” and although he was talking about baseball, the logic easily translates to the ...

Newcastle have been criticised over their decision to redesign the club’s badge amid concern at one of the potential options. The club emailed a survey to season ticket holders and members last week ...

Brand consultancy Summa has subtly re-designed FC Barcelona's badge, and created a new personalised typeface and visual system for the football club. The design team has removed the letters FCB from ...

Barcelona have announced plans for a redesigned crest, which will come into effect starting next season provided it passes for approval from a group of delegates in October. The Blaugrana announced ...

“Football has nothing to do with branding, but they both inspire the strangest sense of loyalty. And as such I couldn’t pick any other club’s crest but my own; Barnsley FC. It’s by no means the ...

Aston Villa have confirmed their new club crest design ahead of Thursday night's Carabao Cup clash with Manchester United. Fans were presented with two options to choose from after extensive research ...

Everton fans have been angered by the design of the club’s new crest for next season. The new crest no longer features the club’s motto ‘nil satis nisi optimum’ – meaning ‘Nothing but the best is good ...

RANGERS have unveiled their new-look ‘Ready’ club crest to mark the launch of their upgraded website. The Ibrox club today hailed the start of a new era with a host of new digital products for fans to ...