Discover four key economic concepts: scarcity, supply and demand, costs and benefits, and incentives. Learn how they affect consumer choices and financial decisions.

Business Insider scoured the 2019 Consumer Electronics Show in Las Vegas to find the very best cutting-edge tech. The best consumer concept we saw at the show was Mercedez-Benz's futuristic concept ...

Customer-switching behavior refers to consumers abandoning a product or service in favor of a competitor's. For example, customers might move funds from one bank to another if they are dissatisfied ...