I have always been interested in how people make decisions under uncertainty—especially decisions about safety. But it was ...
People who have lived through floods, heat waves, or other climate-related disasters are significantly more likely to view climate change as a very serious threat, according to new research from the ...
In his 2008 book, Risk: The Science and Politics of Fear, Canadian academic Dan Gardner sought to trace humanity's various ills to one source—our inability to accurately evaluate risk. He posits that ...
(top) Reaction time vs. difference between acute deterioration risk of reference condition (prostate cancer) and various conditions. (bottom). Risk perception and spatial response are clearly related.
Have you ever had a client who unexpectedly loses their nerve amid jittery markets? It’s not uncommon to see clients whose risk tolerance suggests they should be able to withstand the fluctuation in ...
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