Unity's CEO Just Explained Why Google's AI Can't Replace Game Engines (And He's Right)

Unity stock is getting hammered as AI fears escalate.

Unity will soon let you create casual games using simple text prompts

Unity is preparing to roll out a new AI tool that can generate playable casual games from simple text prompts. The post Unity will soon let you create casual games using simple text prompts appeared ...
Business Wire

Unity Forms AI Council to Accelerate AI Product Innovation

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the operating system for games and interactive experiences, today announced the creation of the Unity AI Council. The Council will bring together ...

Unity Board Shake Up Highlights Monetization And AI Priorities

Unity Software (NYSE:U) has appointed Bernard Kim as an independent director to its board. Several directors, including founder David Helgason and ironSource co founder Tomer Bar Zeev, are stepping ...
adexchanger

Unity’s AI Ad Platform Is Out Of Beta After A Complete Rebuild

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...
Futurism

Unity Says It Has a New Product That Cooks Up Entire Games Using AI

Attention, gamers: if you thought new titles on top of the endless cavalcade of sequels and remakes were derivative now, wait till you hear about what the game engine maker Unity has got in store.
Seeking Alpha

Unity targets $1B+ annual run rate for Vector by end of 2026 as advertising and AI initiatives accelerate

Yahes provided first quarter 2026 guidance of total revenues between $480 million and $490 million and adjusted EBITDA of $105 million to $110 million. Grow segment is forecast to be flat sequentially ...